Digital Marketing Manager
London
£Competitive package, London
Job Reference: 3129
Urgently seeking an experienced Digital Marketing Manager to join a leading Superyacht brand in their London offices
You will be working with an experienced Marketing team and responsible for developing and implementing their digital strategy to ensure that their business, brand, and customer service are leveraged to their maximum potential.
Responsibilities as the Digital Marketing Manager:
- Develop cross-platform digital marketing plans and establish budgets in line with business objectives (incorporating UX/CRO to SEO/PPC, social media, digital PR and advertising).
- Manage the flow of content in assigned digital projects including written content, imagery and video, encompassing website (desktop to mobile), app, emails/newsletters and sundry.
- Research and instigate digital marketing best practice relevant to our sector and align these with wider business objectives.
- Monitor digital competitor activity and propose tactical responses to exploit/counter competitor threats and weaknesses.
To be successful at obtaining an interview as the Digital Marketing Manager you must demonstrate experience in:
- Prevous Project Management experience ideally within Digital Marketing Projects
- Solid experience within a digital marketing role as an executive or above, ideally a manager
- experience in developing marketing plans and budgets
- Educated to degree level or equivalent digital marketing professional qualification
- Proven experience of SEO, PPC, social media, UX, web/ Google analytics.
- Working knowledge of core digital infrastructure (primarily CRM, CMS and DAM systems
- Experience with a variety of data sources such as Business Objects, SQL, Excel.
- Background in both B2B and B2C digital marketing
- Eligible to work in the UK
- Experience working in a Luxury market and/or ideally a keen interest and knowledge of large yachts and superyacht industry.
For the right person, our client will offer a very competitive salary, bonus scheme and other benefits in return.
Please apply via the "apply here" button with CV and covering letter covering the criteria for this role above. For more information, please contact Ali Devlin on 02382 024 278.
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