Marketing and Communications Manager
Hampshire
Salary: £30,000 - £35,000
Job Reference: 2517
A producer of high end performance and cruising yachts is looking for a Marketing and Communications Manager to coordinate their global marketing strategy. The successful Marketing Manager will manage a network of dealers to ensure the successful delivery of multi channel campaigns across digital and offline channels.
The successful Marketing and Communications Manager will be a post graduate with 3 to 4 years experience in the industry already with outstanding communication and social skills with knowledge and passion of yachting/sailing industry.
To increase the social media and online presence of the company is a large part of the company’s marketing strategy, so an understanding and interest in these areas is essential.
You will be exceptionally organised, structured, and capable of multi tasking.
In brief the Marketing and Communications Manager will be involved in:
- Managing the website – news, updates and maintenance through the content management system.
- Social media – building upon our online social presence.
- Printed material – magazines, brochures, adverts, posters, event invitations, technical specifications & pricelists, etc.
- Event organisation – social events (at least 1 event/yr), boat show stands, dealer events, press conferences
- Product Assessment & Market Surveys – assess the market and help develop unique selling points.
- The ideal candidate will have the practical ability to be hands on in delivering marketing initiatives, be able to communicate with their dealer’s worldwide and have an understanding website design.
- Website content management
- Global marketing plan management & strategy
- The role will be based in Southampton but you should be willing to travel when required.
The successful candidate will possess the following skills:
- Highly organized and proactive
- Website management knowledge
- Budget management (£200k +)
- Analytical to breakdown research results
- Multi-stakeholder management
- Adobe Workshop skills – Indesign, Photoshop, Illustrator – Highly desirable
- Ability to multitask
- Excellent communication skills
- Creative and energetic
- International experience is desirable
This is a great opportunity for a Marketing Executive or Junior Marketing Manager to move their career forwards and join a successful boat builder located in the heart of sailing on the south coast.
Please use the 'Apply Here' tab, or for further information please contact Ali on 02382 024272
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