**NEW** PRODUCT MARKETING MANAGER - £30,000 - £40,000pa – HAMPSHIRE, UK

JOB TITLE

Product Marketing Manager

JOB LOCATION

Hampshire

JOB REF

MR\MAN\MKPR\SA\ADM\LM\CM\125524

SALARY

£30,000 - £40,000 + package or benefits

JOB DESCRIPTION

The successful candidate must have the following requirements to be considered for this role.
A minimum of 5 years experience in a B2B Marketing role OR a Product Marketing Managerial position that has involved direct marketing
Previously worked in a Direct Sales role for a minimum of 2 years.
Qualifications to a degree level or equivalent.
Able to think decisively and strategically.
Previously worked in a small team giving them direction and development.
A vast understanding of financial awareness
You are required to have a vast understanding of product and industry knowledge
The understanding that the role will mean you have to travel extensively


Objectives

Manage the marketing activity as required for each business unit, contributing to the overall strategic marketing requirements of the company.
Manage and coordinate defined marketing project work.
Contribute ideas to increase the company’s profile.
Improve methods of recording, accessing and utilising industry, product and customer information.
Identify new markets and products.
Ensure Product mix is optimised for market development, develop pricing strategies, product documentation and manage product life cycle.
Maintain industry and media contacts at a high level.


As the Product Marketing Manager you will be required to look after and carry out the following responsibilities

Management of the small marketing department
Supervise, train and develop direct reports to other team members
Recommend, develop and deliver the overall Marketing Plan
Understand and deliver technical Information
Bring new products to the company and develop a new product strategy
Produce a product exit strategy
Develop a pricing strategy/maintenance.

The successful candidate will have to develop and build on the relationships with the following departments.

Sales
Customer Support
Purchasing/Logistics
External Agencies

Candidate Brief

The ideal candidate will have held a senior marketing position in a technically driven manufacturing/distribution company. They will be able to demonstrate experience of product and market development, excellence in managing product life cycle and an understanding of product/price positioning in a highly competitive and fast moving environment. Evidence of at least two year’s direct experience in a dedicated sales role should be also be demonstrated.

The desirable candidate will have an:

Interest/Participate in the Leisure Marine Industry

Has a basic understanding of technical equipment in the sailing industry.
Have the ability to produce both Technical and Creative documents
Understand Profit/Loss

For more information and to apply for this position, please follow the link below:

http://www.marineresources.co.uk/product_marketing_manager_125524